How Gen Z Is Reshaping the Luxury Fashion Market
Luxury fashion used to be defined by exclusivity, tradition, and old money aesthetics. But thanks to Gen Z, the rules are being rewritten. This generation is digitally native, socially conscious, […]
The Business of Fashion Collaborations (e.g., Adidas x Gucci)
In today’s fashion world, collaboration is currency. From Adidas x Gucci to Supreme x Louis Vuitton, cross-brand partnerships have become one of the most powerful strategies for boosting visibility, revenue, […]